MXIT EYES INDIA’S 550 MILLION PHONE USERS
31st Jan 2014 – And more tech news, this time from South Africa, as TimesLive SA informs us that the South African mobile social network Mxit has announced the first phase of its expansion for the emerging market with the launch of Mxit in India and the release of Mxit 7 for Android and BlackBerry users
It will provide the growing 550 million feature phone users across India with the ability to affordably use their basic data-enabled feature phone like a smartphone, with advanced functionality for chat and accessing apps and games.
Mxit chief executive officer Francois Swart is quoted as stating “Launching Mxit in India was a natural strategic next step which allows us to continue building on the success we had with the application in South Africa.